Obituary of John DiMartino

DiMartino, John Michael Irondequoit: Passed peacefully the morning of Wednesday April 6th, 2011. John spent his early career as a salesman. He worked for Lawyer's Co-op in Webster for 15 years. John was an avid outdoors man. Fishing, hunting & trapping were his passions. He also taught Rod Building classes at Eastman Kodak. John set many records in the fishing industry. He is in the International Game Fish Association, 5 to 1 Club, The National Fresh Water, Fishing Hall of Fame. John as struck by heart disease in his early 40's and was unable to continue to work. He tried to relax and get better and at that time he realized that his hobbies were his opportunity to expand his Rod Building Business, John DiMartino Custom Rod and a few years later, Coleman Tackle were born. Through many years of hard work, both companies became well known. The products have become a recognized brand of quality and craftmanship to fisherman all over the world. Rods, Reel & Tackle were products he stood by for quality products. Survived by his loving wife of 42 years, Christine; children, John L. (Sue), Michelle, Anthony and Mario DiMartino; siblings, Joseph (Donna), Louis (Barb) & Mary (Marty) Horowitz; grandkids, Angelo, Anthony, Ellie & Marco; many nieces, nephews, cousins and good friends. Calling Sunday 1-8 PM at Falvo Funeral Home, 1395 N. Goodman St. Please meet the family Monday 11 AM at Messiah Lutheran Church, 4301 Mt. Read Blvd for his Funeral Service. Many thanks to all the doctors, nurses and dialysis staff and the wonderful people at Halprin. Thanks to his many special friends for being there for the family. Contributions can be made in John DiMartino's memory to The Reidman Foundation, 45 East Ave. Rochester, NY 14604, in honor of the children's fishing derby held each year on April 1 at Powder Mill Park. Interment, Mt. Hope.